Brief : To create a visual identity that forms part of the brand experience for an exhibition, conference & events series at the Design Museum entitled Original Machines, about AI generated art.
Logo and Branding Justification.
Mosaic made of a 100 historical art pieces to replicate the AI training set.
Filters to bring out shapes, colors and strokes.
Tracking to create new art piece.
Art Piece created from the training data set.
Assets created for the project.
Printed/digital posters for General Promotion.
Posters for Tube Stations.
Billboard posters.
Private Event invitation.
General Instagram posts and Reel for Promo (Reel sound left open for trending audios).
Targeted Campaign called "the data set' for Instagram and Threads respectively. Using the same layout, the campaign could have a 100 posts.
Speaker Sting for the Event Conference.
Website landing page for Original Machines done in the same style as the design museum's other events.
Introductory video for Youtube/Website.